Purpose – The Magic Ingredient for Personal Success

Research shows that companies with purpose are more successful than those without. https://www2.deloitte.com/us/en/pages/about-deloitte/articles/culture-of-purpose.html Why is this? So, do people with a personal purpose statement live better lives? I believe so. We can all learn from the purpose statements of successful people who share their purpose with us. A purpose statement is your helpful guide in life, comes from knowing what you believe in, realising what’s important to you, being clear on what you want from life – and what you would like to give to the world. It’s a promise to yourself about how you will live your life.

When I discovered, some years ago in the course of my work the benefits of formulating your own purpose statement, the pieces of my life just fell into place. I couldn’t believe how straightforward things became afterwards.

So many well-known, successful people have formulated their own purpose statements. Has this helped them – I think so! Some are listed below:

Oprah Winfrey’s purpose statement is: “To be a teacher. And to be known for inspiring my students to be more than they thought they could be.” This is a short, clear statement – and she certainly delivers on her purpose.

A purpose statement can be fun too. Richard Branson’s is “To have fun in my journey through life and learn from my mistakes.” Again, this is a brief sentence, with few words, yet it communicates a big message.

Martin Luther King’s “I have a dream, that one day this nation will rise up and live out the true meaning of its creed: We hold these truths to be self-evident, that all men are created equal” He certainly worked towards realising his purpose statement during his life.

Shaping your future, guided by your own purpose statement can help deliver success for you – and deliver it with more ease.

To live to your purpose in life, I believe the best place to start is to know what you’re passionate about – what energizes and drives you. Then focus on your strengths, what you’re best at. It’s a fair bet that most people don’t feel passionate about stuff they’re not good at. Fine tune your strengths and be the best you can.

To really live to your purpose requires some planning, it won’t happen accidentally. Whether you’re passionate about health, career success, teaching or having as many adventures as you possibly can – whatever drives you – the results you want will come easier to you with purpose as your friend and also an actionable plan.

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